Vodra

We are thrilled to announce that Vodra Ads is now publicly available for creators and brands. All of our creators can now participate by hosting ads directly on their live streams.

We will also be introducing a Points/Season system to reward our early creators and make sure that our initial campaigns are as successful as possible. Here’s all you need to know:

Getting Started — Creators

Once you’ve made an account at vodra.io you will be taken to your Stream Dashboard. This is where you can see an overview of all your performance metrics. These include Time Streamed, your average CPM rate, Total Watch Time, and most importantly: your Points.

Points will be used to measure how much you’ve earned based on the campaigns you run and the CPM for each respective campaign. Points will also be used for an upcoming leaderboard where we will display our highest performing creators and offer additional seasonal rewards.

First you will need to set up your profile in order to be eligible for campaigns, we will use this information to credit you for running ads. Once that is complete you will need to generate a unique ads URL.

This URL is then added to your Broadcast Software as a “Browser” source. Go to OBS, StreamLabs, or a similar software and click “+” or “add” under Sources. Then select “Browser”.

Input your ads URL and make sure the aspect ratio is 1:1 (In this case 800:800), leave all other settings default.

You will then have the Vodra Ads Window added to your broadcast and you can position it.

Important: Make sure the ads window is properly sized and completely unobstructed. All text must be readable (not blurry for a 1920x1080p display) and unobstructed (fully in the frame with no other components covering).

Now you’re ready! Just go live and we will record the rest. You can track all of your performance metrics in your Dashboard and we will periodically send update notifications.

Payments

We track and manage all creator payments automatically. This means that there is no need for a creator or brand to negotiate beforehand as both enjoy a “Pay-as-you-go” experience. This removes the risk from either party as creators don’t need to worry about being underpaid and brands don’t need to worry about overpaying or lacking results.

How are payments calculated?

Payments are calculated based on a creator’s average concurrent viewer count multiplied by the campaign CPM on a rolling 15 minute basis.

More details on our payment system can be found in our product docs at docs.vodra.io.

Payouts

Payouts typically take place in real-time. This means every 15 minutes once the viewcount is calculated, a creator will be able to withdraw a payout.

For the first season we will be handling payouts after a month using our points system. This will allow us to manually measure the results of each campaign and ensure brands’ spends are not going to waste.

Brands

We are excited to be working with a growing number of brands who will be promoting their products using Vodra Ads. Once a brand adds their campaign to the Vodra Platform, they will have a Brand Card added explaining their specific product or service.

For a list of the current brands and campaigns available on the platform you can navigate to the “Brands” tab in your Stream Dashboard. Based on your metrics we will present you with the most relevant campaigns that will offer you the highest CPM at any given time. Our goal is to make sure you always have a campaign to run, but if we are unable to match you with a brand we will be offering Vodra Campaigns that will offer $VDR payments.

For the first season campaign selection will be automatic for all creators. We are currently working on filters and “Manual” campaign selections for creators who want more control over what brands they promote. These preferences can be changed in your “Settings” page and will take effect once the relevant update is pushed.

Coming up next:

We are already working on a number of exciting improvements for the next platform update which include:

Seasons & Leaderboards
Manual Campaign Selection
Self-Service (Brands)
Real-Time Payouts
Analytics & Reports
Agency Accounts (Syndicates)

A broad overview of the update plans can be found in our Roadmap. We will also continue to make changes/improvements based on the feedback we receive from our creators, brands, and community members. Please feel free to reach out at any time to contact@vodra.io or join our Telegram t.me/vodratoken.

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